3 Key Aspects of Effective Website Management for business Success
Imagine waking up in the morning feeling confident and ready to take on the world. You have a big meeting with a potential client and are excited to show them what you’ve got. You leave the house feeling fresh and energized, knowing you’ve cared for yourself and your body.
But what about your website?
Have you given it the same level of care and attention?
Like your body, your website needs regular maintenance to stay healthy and perform at its best. And if you need to take care of it, you’re taking advantage of a huge opportunity to grow your business and reach new customers.
That’s why website management is crucial to your digital success. It’s the key to keeping your website running smoothly, with fresh content that engages your audience and drives conversions. And if you’re ready to take your website to the next level, we’re here to help.
What is website management?
Website management is a crucial process that ensures your website is always secure, visually appealing, fully functional, and up-to-date. It involves maintaining and improving your website’s design, structure, content, features, and marketing strategies, which are critical to the performance and success of your website. By staying on top of your website management, you can confidently provide an exceptional user experience and increase your online presence.
What is the importance of website management?
Proper website management is crucial to ensure that your website runs smoothly and efficiently. A poorly managed website may result in slow loading times, outdated content, and even security breaches.
Therefore, Website management is crucial. Let’s explore the reasons for this in detail:
1. Website management assists your business in establishing connections with clients.
Website management can be an effective tool for building meaningful connections with customers. By offering valuable content and engaging with your audience, you can establish trust and credibility, increasing customer satisfaction and loyalty. Consistent communication is vital to ensure that customer needs are met and address any concerns.
2. Back up your data daily to prevent significant harm.
Daily backups are a crucial part of website management, helping you prevent significant harm to your website. With WordPress’s easy backup process, you can quickly and efficiently preserve your website’s data and avoid potential disasters.
3. Manage your website to boost its search engine optimization.
Effective website management boosts search engine optimization, attracts visitors, and increases business opportunities and profitability. Regular updates, high-quality content, and optimization for search engines can establish credibility and maximize online potential. Invest in website management to stay ahead of the competition.
By investing in website management, you are investing in your business’s future. You can establish a solid online presence, build long-lasting customer relationships, and ultimately achieve your business goals.
How much does it cost to manage a website?
Website management costs vary based on size, complexity, content type, and business needs. However, some common factors influence these costs.
- Domain and Hosting: The cost of domain names usually falls between $0 to $20 per year, while web hosting can range from $0 to $200 per month, depending on the provider and package.
- SSL Certificate: An SSL certificate is necessary to ensure website security. It costs from free (available with a Kokotoa Technologies website hosting plan) to $200 per year.
- Website Design: Updating the website design or implementing new features may cost anywhere from $20 to $100 per hour or $300 to $5000 per website.
- Content Creation: The cost of content creation (blog posts, videos, infographics) varies from $50 to $500+ per piece, depending on complexity and quality.
- SEO: Basic SEO services can start from $10 to $40 per hour or $300 to $1,200 per month with Kokotoa Technologies. The company also offers free SEO services to get started.
- Maintenance and Support: The cost of maintenance and support for managing updates, solving issues, and providing user support can range from $100 for small sites to over $600 monthly for larger ones.
- Marketing and Advertising: The cost of promoting the website through SEO, Pay-Per-Click advertising, social media marketing, or other methods can vary.
- Tools and Plugins: Adding functionality to a website with paid tools or plugins can cost from $0 to $100 monthly.
- E-Commerce Features: Additional costs may include payment gateway fees, shopping cart software, and potential inventory management solutions if the website consists of online selling.